Wisconsin Rapids data center developer concludes webinars ahead of permit hearing

News Clip2:37NBC Newswatch 12·Wisconsin Rapids, Southwood County, WI·9/7/2026

PNK Group concluded webinars for a proposed data center in Wisconsin Rapids, addressing community concerns about water usage and noise. Despite assurances and a proposed community benefits plan, residents and an opposition group remain skeptical as a public hearing for the conditional use permit approaches.

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PNK Group, the developer of a proposed data center in Wisconsin Rapids, Wisconsin, recently concluded a series of four community outreach webinars in August. These sessions aimed to provide details about the project, planned for the former Rapids Mill site, and address potential community impacts. As the public hearing for the company's conditional use permit approaches on September 16th, PNK Group is continuing its outreach efforts into September, including an open house.

During the webinars, PNK Group representatives stated they addressed all incoming questions, believing the sessions were productive. They also acknowledged that community sentiment regarding the project is "quite mixed," reflecting broader national discussions. The first three webinars focused on assuaging local concerns about Wisconsin River water usage and noise pollution, asserting these would not be issues for the data center.

However, residents like Caitlyn Federitz and the organization "Southwood County Neighbors for Responsible Development" remain unconvinced, expressing skepticism that the developer's assurances would hold true. The final webinar outlined a community benefits plan, which included projections for 64 full-time, high-paying jobs, partnerships with Midstate Technical College to enhance local employment, and improvements to the Wisconsin Riverfront, including funds for wildlife monitoring. Federitz, however, questioned the enforceability and successful implementation of community benefits agreements within Wisconsin. Many community members still feel uneasy about being "guinea pigs" to the corporation.