Data center plans create new coalitions

Data center plans create new coalitions

News ClipBeloit Daily News·Beloit, Rock County, WI·4/20/2026

Community opposition is mounting in Rock County, Wisconsin, against proposed data center developments in Beloit and Janesville, driven by concerns over environmental impact and quality of life. Local residents are organizing town halls, distributing signs, and submitting petitions to protest projects, some of which are shrouded in secrecy due to non-disclosure agreements. This local pushback mirrors rejections of data centers in other Wisconsin municipalities.

oppositionelectricitywatergovernmentzoning
Gov: Town of Beloit, City of DeForest, Village of Caledonia, Village of Yorkville, Village of Greenleaf, City of Janesville
Jenny Hoople, co-owner of Bountiful Beloit and an organizer of local opposition, highlights a growing coalition against data center development in Rock County, Wisconsin. She notes that concerns, while sometimes rooted in environmental issues, often stem from residents' desire for a peaceful country life. The Town of Beloit signed a pre-development agreement with an unnamed hyperscale data center developer months ago, subject to a non-disclosure agreement (NDA). This secrecy has fueled community unrest, leading to a town hall meeting that drew over 200 people and a large turnout at a Town of Beloit Board of Supervisors meeting. "No Data Center" signs were quickly distributed, indicating strong local sentiment. The opposition is coordinated by groups like Rock County Neighbors for Responsible Development, which leads "No Beloit Data Center" and "No Janesville Data Center" initiatives. They have scheduled another town hall meeting at Blackhawk Technical College. The article notes a national trend of increasing data center construction and growing local resistance. Several Wisconsin municipalities, including DeForest, Caledonia, Yorkville, and Greenleaf, have recently rejected data center proposals due to concerns about power and water consumption. In Janesville, the city council granted Viridian Acquisitions LLC a 60-day extension for a data center proposal, despite a resident-initiated petition for a referendum on large projects, scheduled for November. Hoople hopes Beloit will follow suit and reject the proposed development.